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Saga Exceptional - Vunero: Pixel Perfection

Saga Exceptional: Enhancing the UX with Vunero Expertise

Challenge: Saga’s website plays a crucial role in attracting and engaging a large, tech-savvy customer base in the growing 50+ demographic. Our developer joined a team tasked with optimizing the website’s user experience (UX) and performance to meet evolving customer needs and industry trends.

Vunero’s Role: Our developer played a key role in the following areas:

  • Front-End Development: Implemented best practices for responsive design, ensuring a seamless user experience across all devices (desktop, mobile, tablet).
  • Performance Optimisation: Contributed to website speed improvements through code optimisation and image compression techniques.
  • Accessibility Enhancements: Coded features that ensure the website is accessible to users with disabilities, adhering to WCAG guidelines.
  • Content Management System (CMS) Integration: Integrated new tools and functionalities within Saga’s existing CMS, streamlining content creation and management workflows.

Results:

  • Improved User Engagement: Through enhanced UX design and navigation, Saga saw an increase in user engagement metrics such as time spent on site and page views per visit.
  • Enhanced Mobile Experience: Optimised mobile responsiveness contributed to a significant rise in mobile traffic and user conversions.
  • Increased Accessibility: The website became more accessible to a wider audience, fostering inclusivity and brand reputation

 

This project exemplifies Vunero’s commitment to collaborative partnerships. By working closely with Saga’s internal team, our developer helped them achieve impactful website optimisation results, ultimately contributing to a more engaging and user-friendly online experience for Saga’s valued customers.

Details

Client: Saga Exceptional

Date: January 2024